Social Media Recruiting: Using Facebook as your recruitment tool.

With an average active user strength of more than 1 Billion, Facebook is generally viewed as a platform for engaging with our friends. A lot more can be done from a recruiter point of view if you choose to use this platform for your recruitment process. So, How do you find the right fit for your recruitment process using Facebook? Here’s a basic guide that helps you do the same:

 

Using dedicated Facebook pages must be a definitive part of your long-term strategy for recruiting. You must first try to build an image for your company and concentrate on building followers. This can be done by giving a sense of value to your audience regarding the posts you will be sharing with them. You can market your services and post your job ads . Coming from your page it holds a lot of value to your audience. You can also use others tool for swift and specific purposes.

 

The“Facebook Marketplace”is another service you can try. Most people are only aware of Facebook ads to target the audience for the job position, but the “Facebook Marketplace”is also a better option if you want to post your ad for free. You have to fill this basic information about your job posting: job title, location, the category with a small description about your job particulars. The main difference between a “Facebook advert” and a job posting of this type is that you cannot target your set of audience for this type of posting. So, if you are short of time and are need of an aggressive approach you can try “Facebook Adverts”.

 

By far Facebook Adverts are the most efficient way to go about your business as a recruiter. Given that they charge good bucks for their service, it has to be said that “Facebook Adverts” are the super-effective and economic compared to Google Ad words and other similar platforms. The most important thing about these adverts is its ability to literally pick the target audience. Being one of the largest social media platforms it can give your advert an extraordinary reach coupled with a laser-like targeting capability. You can target your audience based on their location, gender,sex, their interests,their digital activities and what not. For example, if you are in search of a candidate for a senior level position living in or around Florida; you can show up your ad only to these folks giving you a good chance of getting a lead . But make sure that you did not narrow this search too much as you might be missing on a word of mouth factor associated with a wider search.

Some Do’s and Don’ts of CV Writing:

A CV is a like a window through which a recruiter chooses to look at the candidate. By far, it is one of the most effective forms of presenting your skills in a documented form. While a well formatted C.V improves the chance of giving your best shot, a bad C.V will definitely shut the door.

Here are the Dos and Don’ts we have composed to assist you in composing a better C.V:

Dos :
Check out the recruiter, get to know his requirements and compose your C.V with respect to the job you are applying for.

Start your C.V with concise details for communication i.e. your e-mail, telephone, fax and address.

Use positive language, start your sentences with action verbs and minimize the use of pronouns. For example start your sentence with “Executed a major project with a team …” instead of “I was a part of an execution team…”

Bullet points are easier to read; use them to highlight your achievements and responsibilities from your recent jobs.

Put your most recent job experience followed by others in timeline making it easy for the recruiters to check your relevance.

Include the time periods of your jobs with dates; leaving out gaps can give leeway to a thought that you are hiding something.

Take a special care on the layout of the document. A crispy and effective layout not only makes it easier to read but also improves the look.

Don’ts :

Don’t make your CV too long or lengthy to read. Two pages is the accepted, three is okay but only if you cannot make it into two.

Using a personal e-mail Id to submit your application is a big no too, use a professional one instead.

Don’t include the salary expectations, it is always better to discuss in or after your interview.

Don’t lie. We cannot stress this one more. Employers are equipped with their own methods to check the information. Make sure that the information you have provided is true to the last word.

Last but not the least: Never skip the grammar check.